Dunce Apparel

I know its been a while since my last post, but I've been busy working hard on my marketing project - the first half of which I handed in recently. For my project I am devising and implementing a PR campaign for my friend's label Dunce Apparel. The brand is urban and quirky with a rock and roll sensibility, it is in line with other brands such as All Saints, Diesel and G-Star. Dunce Apparel already has support from Vogue, and with increased awareness amongst the public, the press and the industry I think it could go really far.

www.dunceapparel.com